WorldStage– The Lagos State Government has confirmed that the state received a total of 18,273 international tourist visitors in 2024, about 8.8% increase from 16,798 received in 2023.
Speaking on Tuesday in Ikeja, during the Public Policy Engagement Session with Ministries, Departments and Agencies in Entertainment and Tourism, the Secretary to the State Government (SSG), Mrs Bimbola Salu-Hundeyin, said the government was working to position Lagos State as a top five destination in Africa for authentic, insightful and exciting cultural heritage experiences.
The event was organised by the Policy Analysis Monitoring and Evaluation Department, OSSG-Cabinet Office.
Salu-Hundeyin was represented by Mr Kehinde Gbajumo, the Permanent Secretary of the Lagos State Government Office of the Secretary to the State Government Cabinet Office.
She said the state was pushing the limits in terms of tourism development and attracting international visitors.
The SSG said the session was to engage experts to discuss the progress made in implementing the agenda on entertainment and tourism.
She said insightful information shared during the session would be analysed by the policy analysis, monitoring, and evaluation department to further their mandate.
Also speaking, Mr Oladele Oyatope, Head of Policy Analysis, Monitor, and Evaluation Department, Cabinet Office, said the department’s mandate was to collect, aggregate, review, and analyse data, toward tracking progress in state government services.
Oyatope said the meeting aimed to review the goals and indicators of the fifth pillar of the T.H.E.M.E.S. Plus Agenda, which focused on entertainment and tourism.
He said the two key documents guiding tourism in Lagos State were the Tourism Master Plan 2020-2040 and the Lagos State Tourism Policy.
According to him, the specific goals of the Tourism Master Plan, by 2040, Lagos will grow tourism receipts to $5.1 billion, grow tourism direct jobs to 1.1 million, among other targets.
He said there was the need for more sensitisation to make people aware of the government’s tourism initiatives.
Oyatope said there was the need to improve on branding, advocacy, and promoting the state’s heritage and cultural practices to attract more tourists.
“A major thing that we need to improve upon, of course, is in the area of branding, in the area of advocacy, in the area of promoting the states, so that we have more people developing interest to what to come to Lagos State for their tourism needs,” he said.
